You want to create and capture more value? The Value Cube helps you ideate, analyse, evaluate, and improve new and existing business models.
Sketch new business ideas, brainstorm different ways to create and capture value, and recombine components of existing models to form something new.
Describe business models in terms of value creation and capture, spot and explore connections and patterns, and explain why something works or doesn’t.
Measure business model performance with clear goal metrics, identify strengths, weaknesses, opportunities and threats, and find ways to improve.
The core of a viable business model is simple: You create value for customers, for which they pay you.
By being paid, you capture part of the value and turn it into revenue and profit.
You can create value in three different ways:
You also capture value in three different ways:
Finally, your success in capturing value is being measured with three simple metrics:
And there you have it: The business volume you can achieve is the product of all three metrics.
The inventors of the Value Cube, Wolfgang Wopperer-Beholz and HHLabC (Joachim Dreykluft, Philipp Dudek, Allan Jäke, Patrick Körting and Jan Weiß), provide training and coaching for the Value Cube, from brief intro sessions to deep-dive workshops and continuous support.
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